Biz Beat

When is Vallarta Supermarkets opening on Pelandale Avenue in Modesto? Store sets date

Vallarta Supermarkets in Wood Colony Plaza on Pelandale Avenue in Modesto.
Vallarta Supermarkets in Wood Colony Plaza on Pelandale Avenue in Modesto. aalfaro@modbee.com

An anchor spot in Wood Colony Plaza on Pelandale Avenue in Modesto soon will be filled after 14 years of being vacant.

Vallarta Supermarkets, a 54-store Mexican grocery chain throughout California, will open in the former Save Mart site Jan. 22, the company confirmed.

Vallarta was founded by the Gonzalez family in 1985 as a carniceria in Van Nuys, selling traditional cuts of meats popular in Mexico. The founders all were butchers, and as new family members enter the business, they start in the meat department to ensure that legacy, according to the Vallarta website.

The carniceria in Vallarta supermarkets today is run by professional butchers who prepare meat cut to order.

The store has a department called La Cocina — a ready-made hot-food kitchen that offers breakfast, lunch and dinner items including chilaquiles, tacos and meat plates. Party trays are also available.

At least one of the Modesto stores — the one on Pelandale Avenue or the one coming to Century Center — will have a tortilleria, where tortillas are made throughout the day, according to previous Modesto Bee reporting.

Other features include tamales made in store year round, a fresh-pressed juice bar, a bakery, a deli, a seafood department and a candy shop.

The business hours are generally the same chainwide, and the Gonzalez family previously said the Modesto stores will likely be open from 7 a.m. to 10 p.m. The kitchen and other specialty departments will not close earlier than the store does.

The Century Center store, which will be the bigger of the two, has a projected opening date of spring 2025.

Jose Bravo and grandmother Alexandra Campos leave the Vallarta Supermarket at Clinton and Weber avenues in Fresno, Calif., inNovember 2016.
Jose Bravo and grandmother Alexandra Campos leave the Vallarta Supermarket at Clinton and Weber avenues in Fresno, Calif., inNovember 2016. JOHN WALKER jwalker@fresnobee.com

This story was originally published December 20, 2024 at 3:32 PM.

Dominique Williams
The Modesto Bee
Dominique Williams writes about new business, restaurant and retail developments for The Modesto Bee. She is a Ripon native and a graduate of Sacramento State.
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