Business

At long last, Turlock’s Ten Pin Fun Center is open and ready to entertain you

See inside Turlock’s newly open Ten Pin Fun Center

Ten Pin Fun Center opened in Turlock, CA May 14, 2019. The family entertainment center in the Monte Vista Crossings shopping center has 34 lanes of bowling, an arcade, full restaurant, three bars, outside patio and more.
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Ten Pin Fun Center opened in Turlock, CA May 14, 2019. The family entertainment center in the Monte Vista Crossings shopping center has 34 lanes of bowling, an arcade, full restaurant, three bars, outside patio and more.

It’s ready, set, bowl — and game and eat and drink and generally party at Turlock’s new Ten Pin Fun Center.

The $18 million family entertainment center opened its doors to the public Tuesday morning as part of a soft open in advance of its grand opening festivities this weekend. The massive 62,000-square-foot facility features 34 lanes of bowling, arcade games, a full-service restaurant, three bars and private space for rental and parties.

Almost a decade in the making, the project is now a high-profile addition to Turlock’s already heavily trafficked Monte Vista Crossings shopping center, visible from nearby Highway 99.

Ten Pin opens with all of its bowling lanes ready to go, including an eight-lane private boutique bowling room that can be rented for events. It is Turlock’s first bowling alley since Divine Gardens closed in 1997. The attached restaurant, called Deadwood Social after a public naming contest, serves largely made-from-scratch sports bar favorites.

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The exterior of Ten Pin Fun Center in Turlock, Calif. is pictured on Tuesday May 14, 2019. The business had a soft opening to the public today. Joan Barnett Lee jlee@modbee.com

The center opens with 125 employees, who staff the restaurant, arcade, bowling alleys and more. Food and Beverages General Manager Robert Provencio was lured over after working for more than four years as executive chef at the Turlock Golf & Country Club. The menu features everything from onion rings to fresh-made pizza to New York strip steak (with the latter the most expensive item at $25).

Deadwood Social has space for almost 170 inside, with seating for another 40 outside on the patio and 40 more upstairs in the second-floor skybox. An outdoor beer garden and bocce court area will allow for al fresco dining and entertainment. Provencio has set up the restaurant to be the highest-producing in Turlock, capable of cranking out 900 plates of food in one hour.

“The goal is to do 4,000 plates a day, making us the biggest kitchen in Turlock,” Provencio said.

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The restaurant bar at Ten Pin Fun Center in Turlock, Calif. is pictured on Tuesday May 14, 2019. Joan Barnett Lee jlee@modbee.com

But food is only part of the experience in the new center. A 60-game video arcade greets visitors first thing when they enter. Expect everything from traditional favorites like Skee Ball to a four-person seated Halo game and a virtual roller coaster. Visitors also won’t find themselves short on screens as a massive two-story TV fills one wall of the restaurant, and big screens plaster the bowling area as well.

The only attraction not quite ready for prime time is the center’s two-story laser tag arena. Work continues on the area this week. The “Call of Duty”-style game should be open by early June. Other games start at $0.60 and go up to $5 for the virtual-reality coaster. Party rentals start at $16.99 for the most basic package.

The center brings together a number of the amenities at popular family destinations like Chuck E. Cheese, John’s Incredible Pizza, Boomers and Funworks, with some new additions. Former Turlock Mayor Gary Soiseth, who is serving as a public information officer on the project, said the center is owned by a group of Turlock-based partners including original developer Rod Scott, which helps to set it apart from some of the similar businesses in the area.

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Nathan Straubinger tries out the new bowling lanes at Ten Pin Fun Center in Turlock, Calif. on Tuesday May 14, 2019. Joan Barnett Lee jlee@modbee.com

Still, the project has not been without its hiccups and delays. Ten Pin was first proposed in 2010 to go into a lot that has since become the student housing development The Vista across the street from California State University, Stanislaus. Then, in 2016, developers redrew and reinvisioned the center in its current Countryside Drive location, across from Hobby Lobby.

Throughout the construction phase, a number of planned opening dates came and went. Owners had hoped the facility would open by spring 2018, then fall 2018, then January 2019. Soiseth said the complexity of the build and operation caused various construction delays.

“This is the most complex constructed building to go up in Turlock in the last two decades,” he said. “But if you look around, everything came together seamlessly.”

While Ten Pin is the first family entertainment center to open in the Turlock-Modesto area in more than 15 years, it will not be the last. Late last month, it was revealed that Dave & Buster’s would move into part of the vacant Sears anchor space at Vintage Faire Mall in north Modesto.

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The arcade at Ten Pin Fun Center in Turlock, Calif. is pictured on Tuesday May 14, 2019. Joan Barnett Lee jlee@modbee.com

Soiseth said Ten Pin’s owners weren’t worried about the competition.

“We have very unique offerings for the community; there will be something available for all ages — from 2 to 92,” he said.

Ten Pin Fun Center, at 3700 Countryside Drive in Turlock, is open 11 a.m. to 11 p.m. Sunday to Thursday and 11 a.m. to 2 a.m. Friday to Saturday. For more information, call 209-850-8500 or visit www.tenpinfun.com.

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Marijke Rowland writes about new business, restaurant and retail developments. She has been with The Modesto Bee since 1997 covering a variety of topics including arts and entertainment. Her Business Beat column runs midweek and Sundays. And it’s pronounced Mar-eye-ke.
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