Voter guide statements
can be a decisive buy
At a maximum cost of $6,250, candidate statements in voter guides are a rare bargain in California campaigns.
The voter guide statements are meant to encourage candidates to comply with voluntary spending limits. Controller’s candidates had to agree to spend no more than $5.44 million in the primary. Yee agreed. Pérez did not, but his spending seems likely to be well below $5.44 million.
Fresno Mayor Ashley Swearengin, who finished first, also did not accept spending limits. But she was surprisingly outpolled in many places by fellow Republican David Evans, who spent $600 and had a voter guide statement that said simply, “Most qualified for Controller.”
“When the recount process is necessary, it should be easily implemented and every vote valued and counted equally.”