If the words Do you want to build a snowman? start you singing at the top of your lungs, then this story is for you.
Frozen, the Disney animated film that features Princesses Elsa and Anna the latter of whom plaintively sings the above line has jumped off the screen and into cars, living rooms and parties everywhere. Its a phenomenon that has created such a huge demand that theres a new trip to Norway inspired by the movie, and Elsa dresses are so hard to come by that one recently was listed on an online auction site for $1,300.
A post on The Modesto Bees Facebook page about the craze elicited swift and enthusiastic response.
My 3-year-old tells everyone she meets that she is Queen Elsa, Erin Woffard wrote. She insists that I braid her hair every day.
Ana Cortes posted a photo of her 4-year-old daughter at a birthday party. The youngster was decked out in an Elsa dress, wig and tiara, and accompanied by a stuffed Olaf (hes the snowman in the film).
And Raquel Raygoza said her 5-year-old has gone so far as to change her name to Elsa. And every night she wishes on a star for Frozen powers and white hair!
For the uninitiated, Frozen which tells the story of how Anna and Elsa overcome Elsas terrible power to turn everything into ice and snow has become the fifth-highest-grossing film of all time, raking in $1.2 billion in box office earnings worldwide.
The huge demand for anything Frozen has created a shortage of merchandise on Disney Store shelves all over North America. Its also led to hours-long waits to see the princesses at Disney parks in Florida and California.
Lindy Collins experienced the latter, she wrote in a comment on The Bees Facebook post. We just returned from Disneyland where people were waiting two to four hours to meet Elsa and Anna, she said. Even though her family got into the park an hour early, they still waited 40 minutes in line.
At the Florida park last week, the wait to meet the sisters at the Magic Kingdoms Princess Fairytale Hall was listed on a park sign as 300 minutes five hours by 9:30 a.m., a half-hour after the park opened, according to Deborah Bowen, a Tampa resident and longtime Disney parkgoer.
Ive never seen anything like this, the fury, the popularity that these two princesses have had, Bowen said.
Frozen has boosted Disneys bottom line; in May it posted second-quarter earnings that beat Wall Street forecasts.
Disney CEO Bob Iger said the companys consumer products revenue grew 16 percent to $885 million, lifted by Frozen, with its merchandise accounting for nine of the top 10 best-selling items in Disney Stores.
The trend is true locally, with shoppers plucking up Frozen merchandise nearly as soon as it hits the shelves. On Friday, The Disney Store in Modestos Vintage Faire Mall offered an assortment of items, including an Anna doll, Elsas nightgown and some dishes featuring the characters.
Envy, a clothing store with locations in Modesto, Turlock and Atwater, advertised Elsa and Anna dresses on its Facebook page. A planned visit by the princesses, at each store site, is proving wildly popular, with spots available for purchase selling out in 20 minutes, and people clamoring to take part in contests for others.
Its been crazy, owner Darlene Dover said. Anything we get in thats related to Frozen gets sold immediately. Shes even had personal friends hitting her up to take part in the princess visit.
This has to be the first time something like this has happened to Disney, she said.
The appeal isnt limited to little girls.
One 6-year-old boy in Turlock knows the movie by heart and regularly belts out an overly dramatic version of Let It Go, Elsas anthem when she releases her powers at last.
Said Rita Nesan, My boys, 4 and 2, can recite the entire movie word for word. Recently, our 2-year-old cried hysterically at the mall and the grocery store when he was walking on the shiny tile floors. He was afraid of falling through the ice! Its obviously time for a break from Frozen.
But not everyone is a fan. Antonio Osequedas response to The Bees query about whether Frozen has taken over the house: YES IT HAS AND ITS DRIVING ME NUTS!